The Fort Atkinson Area Chamber of Commerce has announced that Nov. 27 is “Small Business Saturday.”
The event, held annually on the Saturday after Thanksgiving, was created by American Express to encourage shoppers to shop at small and local businesses.
The idea took form in the midst of the 2010 recession as a way to raise awareness of small businesses and their contributions to successful communities across American, according to information released by the chamber.
The release continued: As a Neighborhood Champion through American Express, the chamber encourages residents to think and act locally whenever possible, and to frequent small businesses as a way to build community and economic development. Every cup of coffee, every gift for a loved one, and every meal enjoyed in local restaurants makes the holiday season even happier for small and locally-owned businesses.
According to the U.S. Small Business Administration, when someone spends $100 at a local small business, $48 is recirculated back into the local economy. As holiday shopping season draws closer, consider supporting local for this reason.
Additionally, the release noted, the Fort Atkinson Area Chamber of Commerce supports local businesses with its gift certificate program. With over $200,000 sold annually, the certificates can be used at over 300 local businesses, including 75 retailers such as specialty stores, grocery stores, and gas stations. Visit www.fortchamber.com to order chamber gift certificates, explore a full chamber member directory, or view hot deal promotions throughout the year.
The chamber office is located at 244 North Main Street, and open Monday through Friday, 8 a.m. to 5 p.m. For more information, call: 920-563-3210, or visit the chamber Facebook page to “like” and “share” Small Business Saturday posts.
Click ad above to purchase Fort Atkinson Area Chamber of Commerce gift certificates.
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